Anyone can write a cheque We stay for everything after it clears
Simsan understands the markets and verticals we invest in. We follow trends in our geographical focus areas by operating on the ground and learning from founders. Collaborating with corporates and governments supports our investment lens further as well as identifying emerging tech verticals unearthed by new innovators.
Five commitments
One way of working
Each one builds on the last, from the money in the bank to the mindset in the room. Together, it is the entire journey.
Investing in technology to sustainability
Fintech – Anything from Payments, NeoBanks, WealthTech to RegTech.
Deep Tech – Scientific innovation from AI, Energy, Semiconductors to Climate.
But most importantly, we understand valuations and work with founders who price their rounds attractively.
The first cheque with conviction behind it
Our strategy does include co-investing with notable lead investors in early stage rounds to fill up allocations and collaboratively support start-ups from inception to growth.
BUT we are now showing belief early on by leading rounds and negotiating with the best founders building the next generation of technology.
We plan your rounds with you
We sit with founders well before a raise, shaping the story, the numbers and the target investor list so every round is planned rather than rushed.
From first intros to term sheet review, we stay in the room until the round closes and the money is in the bank.
From day zero for the long run
We back founders at the very start and keep showing up through every stage, good quarters and difficult ones alike.
Reserves are held on purpose so we can follow on when our companies need us the most.
You don't get an investor you get the room
Every founder joins a network of operators, co-investors and peers across the UK, India and South Korea who open doors and share what works.
Demo days, dinners and private channels keep the community close and useful.
The mindset behind all of it
We started from zero ourselves, so we think and act like co-founders, not like a line on your cap table.
That shared mindset shapes every decision we make alongside our founders.
We invest in people like us.
Then build alongside them.
